About Richard Higginbotham
Richard is an accomplished Marketer who has delivered growth and profitability for both blue chip brands and dynamic SMEs.
In a 15 year career he has built his success on an ability to generate new customer and market insights and exploit them to deliver winning strategies, increased revenues and enhanced customer engagement.
Richard’s campaigns have included successful product launches, new market entries and company rebrands.
Richard has worked as both client and supplier on large-scale marketing, eCommerce and CRM technology implementations – in and alongside brands such as British Gas, nPower, IBM, Betfair, Nationwide Building Society.
He applies this knowledge and experience to help clients achieve more leads and increased customer engagement.